Cruise

Regent Seven Seas Cruises has embarked on an ambitious brand relaunch featuring the campaign titled “Nobody Does It Better,” which comes with the catchy tagline, “Unrivaled at Sea.” This strategic shift is not only changing how the luxury cruise line presents itself, but it also seeks to engage potential travelers through various marketing platforms, including

Mexico has recently taken a controversial step by imposing a $42 fee on cruise ship passengers visiting its ports, a decision that has sparked a wave of criticism from various stakeholders within the tourism industry. Scheduled to take effect in 2025, this legislation has implications that could reverberate through the nation’s crucial cruise tourism sector,

Before becoming the face of Norwegian Cruise Line (NCL), Eric Stonestreet was a stranger to the cruising experience. The talented actor, renowned for his role as Cameron Tucker in the massively popular sitcom “Modern Family,” had never sailed the oceans or truly comprehended the cruise ship culture, which is deeply rooted in traditions such as

In a groundbreaking development for maritime travel, Virgin Voyages has announced the introduction of an annual pass, a forward-thinking initiative that empowers guests to cruise on any of the line’s ships for an entire year. This innovative offering stands as a first in the cruise industry, reflecting Virgin’s commitment to modernizing the travel experience. The

In a surprising turn of events, Viking Holdings has captured attention in the cruise industry by reporting an impressive 70% of its cabins already booked for 2025, even before the close of 2023. This early surge in bookings sets Viking apart from larger competitors like Carnival Corp., Royal Caribbean Group, and Norwegian Cruise Line Holdings,

The recent decision made by Mexico’s Congress to impose a $42 cruise passenger tax has sent waves of concern throughout the cruise industry, especially concerning the repercussions it could have on Mexico’s tourism economy. This development has the potential to significantly alter the dynamics of cruise shipping in the region, making it imperative to analyze

The recent decision by Mexico’s lower house of Congress to impose a $42 immigration levy on each cruise passenger has sent shockwaves through the cruise industry. This newly proposed tax, which aims to funnel two-thirds of its proceeds directly to the Mexican military, deviates significantly from the historical treatment of cruise passengers in the country.

In recent months, the cruise industry has witnessed noticeable shifts in the way gratuities are handled, particularly with major companies like Royal Caribbean International leading the charge. The increment in gratuity rates for guests, though seemingly minor, reflects broader trends not only in the cruise sector but also in consumer behavior towards tipping. This article

As the travel industry continues to evolve, so too do the strategies employed by companies seeking to enhance their market presence. A fascinating case study of this phenomenon can be seen in the recent rebranding efforts of Lindblad Expeditions. Following an expedition cruise along the picturesque coast of Greenland, it became evident that the company

Cruise lines have long been heralded for their extravagant entertainment offerings, often featuring grand Broadway-style shows as a central part of the guest experience. However, Norwegian Cruise Line (NCL) recently made headlines with a strategic departure from this norm. The company opted to drop several major productions, most notably “The Donna Summer Musical,” shortly after

Black Friday has traditionally been synonymous with aggressive one-day shopping sprees, primarily focused on in-store promotions. However, in the evolving landscape of consumer behavior and holiday planning, Black Friday has transformed into a comprehensive travel booking season. Travel enthusiasts are witnessing a shift where promotions extend far beyond just one day, as companies unveil deals

Carnival Corporation, one of the leading players in the cruise industry, has announced significant leadership changes to enhance its operational strengths and market position. These modifications come at a crucial time as the industry looks to rebound post-pandemic. Appointing new presidents for Princess Cruises, Holland America Line, and Seabourn Cruises signals Carnival’s commitment to revitalizing

Celestyal Cruises, celebrated for its unique journeys through the enchanting Greek islands and the eastern Mediterranean, is embarking on a transformative journey of its own. Under the guidance of Brandon Townsley, the vice president and managing director for North America, the less familiar yet dynamic cruise line is redefining its pricing strategy and enhancing onboard

In recent years, the cruise industry has faced overwhelming scrutiny regarding its environmental impact. With over 60 new vessels set to launch, cruise lines are under pressure from global environmental authorities, particularly in Europe, to adopt more sustainable practices. The climate crisis demands significant changes, and the maritime sector, especially cruise operations, must adapt to

The allure of cruising has traditionally been associated with grand ships packed with extravagant amenities. However, SeaDream Yacht Club offers a stark contrast to this perception. This intimate cruise line reinvents the yachting experience, focusing on the essence of luxury — from personalized service to gourmet dining. After experiencing a voyage on the SeaDream I,

The travel advisory industry stands at an intersection of commerce and passion, where a seemingly straightforward endeavor quickly escalates into a complex web of relationships, ethics, and responsibilities. For many travel advisors, curating an outstanding selection of destinations, accommodations, tours, and airlines is not merely workload, but a commitment to delivering unforgettable experiences. Each decision

Norwegian Cruise Line (NCL) has recently made headlines with the announcement of the cancellation of 38 cruises scheduled between November 2025 and April 2026. This decision primarily affects three of its ships: the Norwegian Dawn, Norwegian Jewel, and Norwegian Star. The announcement, intended for travel advisors, has raised questions regarding the future of these cruises

Disney’s venture into cruise vacations has always been about weaving magic into every wave, and the Disney Treasure is no exception. Having recently made headlines with its grand christening in New York, the ship brings a newly reimagined experience inspired by the beloved attractions found in Disney parks globally. Upon visiting the ship, one can’t