The Family Behind Sargento Cheese: A Success Story

The Family Behind Sargento Cheese: A Success Story

The story of Sargento cheese is a fascinating one that dates back 71 years ago in Plymouth, Wisconsin. What started in the back of a funeral home has now grown into a popular brand of shredded mozzarella found in grocery stores across the country. The Gentine family, with some 60 members currently owning the brand, has played a significant role in its success. Louie Gentine, the CEO and chairman of Sargento, is leading the charge in keeping the brand innovative and competitive in the market.

Sargento’s Continued Success

With $1.8 billion in sales, Sargento remains a top player in the cheese industry, known for its high-quality cheddar, mozzarella, and string cheeses. Despite its success, the company has managed to stay private, a rarity in today’s food industry. Louie Gentine, as a third-generation CEO, has outlined a strategic plan to ensure that Sargento continues to excel and outperform its competitors in the market.

Recent revelations during an FTC trial have shed light on the issue of price gouging by major grocery chains like Kroger. The increasing retail prices, higher than the cost of inflation, have raised concerns about the affordability of food for consumers. This has sparked a debate about the need to regulate and ban price gouging to protect consumers from exploitation by big food corporations.

Innovations in Sustainability

On a more positive note, companies like Better Earth are making strides in sustainability within the food industry. Their innovative compostable packaging not only reduces greenhouse gas emissions but also supports soil health and overall sustainability in food services. Such initiatives are crucial in addressing the environmental impact of food production and consumption.

Amidst the challenges and innovations in the food industry, it is essential to recognize and celebrate traditional craftsmanship and excellence. The 100th anniversary of artisanal pasta maker Rustichella d’Abruzzo is a perfect example of honoring heritage and quality. The fourth-generation members of the Rustichella family continue to uphold their legacy by creating delicious pasta dishes that have stood the test of time.

The story of Sargento cheese and the broader landscape of the food industry showcase a mix of challenges, innovations, and traditions. The success of Sargento is a testament to the dedication and hard work of the Gentine family, while ongoing debates about price gouging and sustainability highlight the need for ethical practices and environmental consciousness in the food sector. Celebrating milestones like the anniversary of Rustichella d’Abruzzo reminds us of the importance of heritage and quality in an ever-evolving industry.

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